Cotton Apparel with Summer Designs: 5 Popular Requests


Summer will be here before you know it, making now the perfect time to strike while the iron’s hot and present your clients premium cotton tees and tanks for their warm-weather promotions. Keep an eye out on these summer events that demand large-quantity T-shirt orders. Then, win the sale with our favorite cotton styles (asi/73867) and the best decoration methods for each project.

#1 – Charity Runs & Races

As the weather gets nicer, you’ll find tons of charity runs, marathons and walk-a-thons taking place. These event providers usually give participants a free shirt as a thank you for signing up. They can wear it during the event, and keep it afterward. This can result in huge orders and profits depending on the size of an event. Teams that run or walk together are another smart customer base. While they’ll require smaller quantity orders, you never know where that connection can lead to in the future if you impress with branded shirts that show off their team names in style.

  • NLA Summer Fashion: Cotton Tank for Women (3633)
    Unisex Cotton Tank
    This versatile muscle shirt offers great mobility to active audiences like marathon and charity walkers.
  • Decoration Suggestion DTG (direct-to-garment) is a great decoration method for charity race apparel as DTG prints are not only durable but also breathable – both important features for shirts that will be worn during exercise.

Corporate Team Building Events 

As summer is often a time of slower office tasks, it’s a good time for clients to plan offsite company events or team-bonding activities for their employees. Long-sleeved cotton shirts make a great incentive that employees can wear both during the event and in the often chilly office later on in the year. You should offer shirts in a variety of colors so that you can easily match your brand’s colors without having to match exact colors. You can also ask clients if they’d like to purchase different colors for each department to reinforce that sense of pride and community for individual teams. 

  • NLA Summer Fashion: Cotton Long Sleeve T Shirt for Men and Women (3601)
    Unisex Cotton Long Sleeve T-Shirt
    This long-sleeved cotton tee, made with 100% combed ringspun cotton, will keep you comfortable at team events or during long shifts in the office.
  • Decoration Suggestion Direct-to-garment (DTG) is a cost-effective way to print full color graphics on any shirt, no matter how light or dark. This allows clients to buy shirts in any color they want, even shades like black or white.

#3 – Trade Shows & Conferences 

Trade shows and promotional apparel are a natural fit. From event staff to booth volunteers to giveaways for attendees, there’s no shortage of needs for branded cotton apparel. These events are also flooded with promotional T shirts, so your clients have the opportunity to stand out if they invest in unique styles. We love NLA’s ringer tees for this need. Boasting nostalgic, throwback style that’s all the rage in retail right now, these on-trend tops will stand out from the sea of standard styles and position your clients as having their finger on the pulse of current consumer demand. 

  • NLA Summer Fashion: Unisex Cotton Ringer T-Shirt (3604)
    Unisex Cotton Ringer T-Shirt
    This unisex style, which puts a retro-cool spin on the classic tee shirt, is sure be a hit among staff and attendees.
  • Decoration Suggestion Screen-printing can be used for large-scale orders to keep costs low. NLA’s cotton ringer offers a stellar printing surface that will ensure screen-printed designs hold up over time.

#4 – Nonprofit/Volunteer Activities

Warm weather is ideal for outdoor environmental activities and fundraisers. Volunteers for events like community cleanups will appreciate a soft and stylish shirt to wear to easily communicate to others that they’re a part of the organization. Street teams can also attract more attention with shirts decorated with their nonprofit’s logo and eye-catching graphics, resulting in greater reach for their important cause.

    • NLA Summer Fashion: Soft Wash Cotton T Shirts for Men and Women (3600SW)
      This vintage-look Tshirt, which was just launched for the summer, is super soft and slightly faded at all the right spots. This cotton tee will instantly become a beloved keepsake for end-users long after the volunteer event is over because it’s already preshrunk and broken-in, so it’s familiar right from the start.
  • Decoration Suggestion Discharge printing will maintain the super soft feel of this cotton shirt, as the shirt’s color will be replaced with your desired ink colors, rather than printed on top.

#5 – Sports Game Giveaways

From baseball and softball to soccer to track and field and beyond, there’s plenty of need for sports apparel and gameday giveaways. Branded T shirts make great spiritwear and are cost-effective. They can either be thrown in the stands or sold on merch stands. Booster club members can also sell shirts in order to raise funds for the team’s activities. Last but not the least, many sports teams, particularly those for young children can wear cotton shirts to match or compete.

  • NLA Summer Fashion: Cotton T-Shirts for Men and Women (3600)
    Unisex Cotton T-Shirt
    This tee has been a top seller for years.
  • Decoration Suggestion Heat transfer can be a smart choice for shirts displaying individual player names. This is because different transfer designs are available without requiring a lot of additional setup fees. This is different from screen-printing, which can be expensive when custom screens are needed for each piece.

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